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How Lululemon Athletica Stretches its Brand Touchpoints

Check out “7 Bewitching Brands,” an article featuring an interview with BrandTwist founder, Julie Cottineau, in the April issue of Entrepreneur magazine. She addresses how Lululemon builds a community...

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What Brand Is Your Mother Quiz and What is Her Ideal Gift?

Strong brands speak to us. They resonate with our personalities. They help us project to the world who we really are inside and how and what we aspire to be. Wouldn’t it be nice if you could find the...

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